The Challenge
The Cleveland Guardians were using traditional belt stanchions to manage access for private and VIP areas inside Progressive Field. Their existing crowd-control setup didn’t fully align with the team’s evolving focus on fan experience and branded presentation, particularly during outdoor and high-traffic events. The team wanted a more durable, visually cohesive solution that complemented the stadium environment.
The Solution: Spotlight by Modus
To address these challenges, the Guardians partnered with Modus to deploy our Spotlight barrier system – a premium, modular signage platform designed for branded space division. For a special event, Modus installed custom freestanding banners in the outfield event space to clearly define a VIP area and enhance the overall visual experience.
Key Features Delivered
- Stable, durable design suited for stadium environments
- Team-branded graphics reinforcing the Guardians’ identity
- Effortless banner swaps for changing branding/marketing needs
- Ergonomic handle and durable wheels for ease of mobility across multiple stadium zones
The Impact
- Elevated brand experience for guest-facing areas
- Improved guest security and privacy for VIP space
- Positive feedback from staff and attendees on the look and functionality
Looking Ahead
Following positive results, the Guardians are exploring expanded use of the Spotlight barrier system across additional stadium zones to continue enhancing branded fan experiences and crowd flow.
